10 Tips for Choosing the Right Digital Marketing Course in Kolkata

Do you often find yourself asking whether you should go for an online or offline digital marketing course? Well, we often come across students who do just that and even worry about placements. With over 650+ digital marketing institutes across the length and breadth of the country, constantly bombarding you with their course features, you’re bound to get confused. We can’t really blame you for that!

So, in this blog, we’ve decided to include a few factors that you must consider when looking for the right digital marketing courses in Kolkata.

 

Factors to consider when enrolling in a digital marketing course in Kolkata

 

One of the notable things to happen during the pandemic was an accelerated digital shift for businesses, irrespective of how big or small their operations were. And this surge is what has actually led to an increase in demand for digital marketing professionals.

 

1. Learning objectives and career goals: The first step to finding the right digital marketing course is identifying your goals. Are you looking to kickstart a career, upskill, or add a specific niche to your expertise? For instance, beginners might need comprehensive courses, while seasoned marketers might look for specialisation, such as paid ads or analytics. If and when you have your career goal set, you will be able to invest your time and money wisely. 

 

2. Curriculum and topics covered: Let’s face it – a well-rounded digital marketing course should cover the essential modules, such as SEO, PPC, email marketing, analytics, and social media marketing. But we at Weavers Web Academy made sure that our digital marketing course included a lot more! Being one of the best digital marketing courses in Kolkata, our course also includes e-commerce strategies, AI in marketing, and influencer marketing.

 

3. Practical learning options: Theoretical knowledge sure helps, but digital marketing thrives on practical application. So, it is good to go for a course that offers a chance to work on real-world/ live projects, case studies, and/ or internships. Implementing an SEO strategy or running an ad campaign for real builds confidence and prepares you for real-world challenges. Moreover, recruiters prefer candidates who have practical and actionable experience.

 

4. Faculty and industry expertise: What good is an academy/ institute without the right faculty? Make sure that the academy you’ve zeroed in on has experienced faculty members who’ve had or presently have active roles in the digital marketing industry. This will help them to explain concepts using real-world examples. In fact, we believe that quality mentorship from industry veterans can make your digital marketing education more engaging and impactful.

 

5. Flexible learning formats: Your schedule matters! Online digital marketing courses in Kolkata offer great flexibility – allowing you to learn anytime. This is a big help, especially if you juggle work or studies. That said, offline courses provide a more interactive, in-person experience. Hybrid options offer the best of both formats. So, choose a format that works the best for you and make sure that you stay consistent. Whether you prefer live sessions or prefer self-paced learning, the choice is yours.

 

6. Certification and credibility: A certificate from a recognised institute/ academy validates your skills and adds weight to your resume. Find out if the academy will offer any certificate upon successfully completing the course. Also, do some research and find out if they have connections with notable IT businesses around. That said, the certificate demonstrates commitment to growth and makes sure that your prospective employers see you as a serious candidate with verified expertise.

 

7. Course duration and cost: Ask yourself, “How much time can I realistically dedicate to the course?” While short courses are ideal for quick upskilling, longer digital marketing courses in Kolkata offer in-depth knowledge. Compare the pricing across platforms and weigh the same against the value provided. Remember, expensive isn’t always the best! So, look for courses that have a robust curriculum, practical training, and a certificate that actually helps in the industry. Some academies, such as our own at Weavers Web Academy, offer demo classes/ introductory modules, to let students get a feel of the course before committing fully.

 

8. Alumni success and placement support: Some of the best digital marketing institutes have a robust alumni network and strong placement support. Find out how well the alumni are doing, as this way, you’d be able to assess the effectiveness of the course better. As for the placement support, it’s good to go for an academy that offers resume building, mock interviews, and job referrals – all of which are needed to heighten your chances of landing a great job.

 

9. Resources and community support: Look for an institute that offers additional resources such as toolkits, templates, or lifetime access to some content. If they have an active community/ forums and live Q&A sessions, that will be a big boost to your learning journey. This will help you to engage with fellow students and foster a collaborative environment for exchanging ideas and resolving doubts.

 

10. Student reviews and testimonials: Reviews and testimonials offer a clean and actual glimpse into the course experience. Take some time out to go through different online platforms and the course website for feedback from past students who’ve enrolled in digital marketing courses in Kolkata. Pay attention to what they have to say about the course quality, faculty, and the overall learning experience. The honest reviews will help you gauge if the program meets your expectations and delivers on its promises.

 

Why choose Weavers Web Academy?

 

We at Weavers Web Academy take pride in being a top choice for digital marketing courses in Kolkata. Our industry-best curriculum is designed to help students learn the latest tools and techniques – so that they can stay ahead of the competition and thrive in the ever-evolving digital landscape.

 

Whether you prefer online classes or interactive offline classes, we’ve got it covered. Our experienced faculty brings real-world expertise – delivering engaging lessons tailored for practical applications. That is not all! At Weavers Web Academy, you’ll get hands-on experience by working on real-world projects. This will not only help you build a strong portfolio but also boost your confidence.

 

At Weavers Web Academy, we go beyond teaching – and thus offer frequent doubt-clearing sessions. This way, you’ll never feel stuck. Our mock interview classes/ sessions prepare you well for interviews. Plus, with our 360-degree placement assistance, you’ll receive resume-building tips, job referrals, and support to kickstart your career in digital marketing.

 

Join a learning environment that focuses on your growth. Choose Weavers Web Academy. Enroll now!

How to Choose the Best Digital Marketing Course in Kolkata?

In the competitive world, finding the right career option is always challenging. Some job roles demand a science background, some commerce, and others arts. However, digital marketing courses have no specific requirement. You can be from any background, but you have to fix your interest in that job role.

Well, if you are ready to boost up your career with the best digital marketing course in Kolkata, it can be like searching for a needle in the sand. With the growing institutes in Kolkata, it is very tough to understand which institute and course will be right for your career. So, how do you make the right choice? Here, we have set an ultimate guide for the learners to reach the goal of their career success with digital marketing.

 

Necessity of Digital Marketing Course Today!

 

Digital marketing has transformed the mode of business to operate the strategies with the increase of various companies, which are shifting their focus as online marketers. The growing demand for skilled digital marketers is increasing in daily life. After doing a lot of research, a study on LinkedIn stated that digital marketing jobs are among the ten most in-demand career paths. 

If you want to build your personal branding, work for a top company, or start a digital marketing agency, enrolling in the best digital marketing course in Kolkata is important.

 

Tips to Pick the Best Digital Marketing Course 

 

There is never a choice based on a one-size-fits-all approach if you talk about picking the perfect digital marketing course. However, there are some aspects that can help you make the right decision in finding the best digital marketing course in Kolkata. Let’s have a look at some factors:

 

  • Complete Curriculum: Cover the Aspects of the Course

Every good course offers a holistic view that covers various areas of digital marketing:

    • Social Media Marketing (SMM)
    • Search Engine Optimization (SEO) (Onpage and Offpage)
    • Social Media Optimization (SMO)
    • Content Marketing and Optimization
    • Web Analysis
    • Competitor Analysis
    • Video Marketing
    • Pay-Per-Click (PPC) Advertising
    • Lead Management and Growth Hacking
    • Project Review and Mobile Marketing

 

There may be some courses that will give you ideas on SEO, and others will make you an expert in PPC. Now, you have to find out which course follows all the aforesaid areas in the curriculum. 

If you find the best digital marketing courses in Kolkata offered by Weavers Web Academy, you will get a module on Google Analytics Certification that equips the students with perfect skills to measure and track website performance. The practical training in the class will help you rule the data-driven world.

 

  • Experienced Faculty: Get Help from Experts

 

Teachers or faculty play a vital role in accomplishing your career goals. The teaching objectives and styles of the instructors can break or make your learning experience. It is important to find experienced professionals who have complete knowledge about the digital marketing world. 

In Kolkata, there are some institutions that make partnerships with industry experts who have real-world experience and knowledge about the subject. Try to know whether they have worked on the campaigns of reputed brands or have been part of good organisations. Weavers team have professionals who meet these factors, and they can give valuable insights with practical tactics and strategies to their students. 

 

  • Certifications: Grab the Right Credentials and Skills

 

With the help of digital marketing certification, you can reach a competitive edge in your job market. There are various course evaluations with certifications that help you gain recognition in the competitive world where getting a good job is quite challenging. Some certifications include:

 

  • Facebook Blueprint Certification
  • Google Ads Certification
  • HubSpot Content Marketing Certification

 

There are other certificates that you can get if you complete your course from a renowned digital marketing institution that provides you with the best digital marketing course in Kolkata. The top-rated courses always provide the learners the opportunity to earn numerous certificates and help them create a strong portfolio that showcases the potential of the employees.

 

  • Practical Training: Complete Projects & Assignments

 

In the field of digital marketing, the candidate has to acquire knowledge more than the textbooks. It is important to gain practical knowledge and experience on the basis of real-world assignments and projects. Our expert faculties in Weavers Web Academy offers live projects and practical assignments to develop the practical skills of the candidates in addition to theoretical knowledge.

There are some necessary courses that help the students manage actual campaigns on Facebook or Google Ads. The hands-on experience is always invaluable when the candidates enter the job market. Most of the employees expect employees who have practical skills along with theoretical knowledge. 

 

  • Placement & Internship: Assistance in Finding the Right Job

 

The most crucial factor in choosing the right digital marketing course is placement assistance. Placement is the main aim of every student, but they have to remember that getting placement is not magic. Following proper guidelines and gaining skills in digital marketing can help you get an excellent job in this competitive field.

The institute offers internship opportunities that help the students get an idea on the real set-up style. Whether you want to do a job or start a business, the internship program will help you.  

Our institute offers the best digital marketing course in Kolkata that helps the job seekers crack the interviews of the top companies. You can kickstart your career today by completing your course.  

 

  • Online vs. Classroom: Select the Suitable Format

 

Due to the preoccupied schedule, most of the candidates prefer choosing online courses over the traditional classroom. In the online classroom, the students get the flexibility that is ideal for working students or candidates who have busy schedules. The traditional classrooms allow the students to interact face-to-face with the faculty. Completing the hands-on workshop is easy.

Well, both the classes have their own benefits. However, we provide both types of classes as per your convenience.   

 

  • Reviews and Reputation: Check the Student Feedback

 

Reputation is the most critical indicator of a good institute. You may check testimonials, online reviews, and ratings from the ex students of the institute. The platforms such as Quora, LinkedIn, and Google Reviews provide you the thought process of the former students who completed the course and got placement support.

The real success stories are always provided in the testimonials, so the reviews always state the reputation of the institute.

 

  • Partnership of various Industries: Sign of Credibility

 

A question may arise, does the institute have proper relation or partnership with the leaders of the industry? It’s a key factor that states whether the institute gives you the best digital marketing course in Kolkata. There are various institutes that have partnership with HubSpot, Facebook, and Google. They provide best placement opportunities and better training. 

For instance, a good digital marketing institute in Kolkata, which partners with Google often offers access to Google’s certifications and learning tools. The students can reach their career goals easily without any hassle.

 

  • Post-Course Assistance: Enjoy the Guidelines After the Course Period

 

You may only enjoy the benefits of post-course assistance at some institutes. But reputed institutes solve your queries and provide you benefits even after you complete the course. This can benefit the students and solve other problems that meet your needs. This reassurance helps the students choose the courses and fight with the challenges of various fields.

 

  • Affordable Fees and the Course Duration

 

Every student thinks about the course duration and the fees when starting any course. However, rushing to jump the career ladder may not provide you with a fruitful result. Our faculties for the digital marketing course at Weavers Web Solutions offer a 6-month course at INR 55,000. Now, why should you choose our course? Take a look!

  • Get complete career guidance
  • Enjoy no-cost EMI options
  • Receive frequent doubt-clearing sessions
  • Find 360-degree placement assistance
  • Grab the suitable job-oriented course modules
  • Live projects to gain practical knowledge

 

Students of every stream can choose digital marketing who have completed undergraduate, B.A, B.Com, B.Des. M.A, M.Com, and others. To learn more about our course, you can visit our website.

 

Hireable Skills from Digital Marketing Course      

The top skills that students learn from the best digital marketing course in Kolkata not only help them get a good job but also increase their knowledge on various platforms. They can be the top entrepreneurs one day. Have a look at some skills to learn from the course: 

 

  • SEO (Search Engine Optimization)

 

SEO is the integral part of a business that involves the primary part of digital marketing. Search Engine Optimization improves the search engine result pages (SERPS) and optimises a website that increases the reach of the customers. The students can learn keyword optimization techniques and rank the website in Google, Bing, Moz, etc.

 

  • SMM (Social Media Marketing)

 

The SMM helps in creating the content for social media and branding. Moreover, the students can learn the ways to generate traffic. The professionals in digital marketing can understand some basics about the media platforms such as LinkedIn, Twitter, Instagram, and Facebook. The social media campaigns with the analytics tools can mediate the business that is the part of SMM.

 

  • Pay-Per-Click (PPC) Advertising

 

PPC advertising helps digital marketers reach audiences on various digital platforms and websites through paid ads. The students of the digital marketing course learn how to set up PPC campaigns on Bing, Google, X, LinkedIn, Facebook, and Pinterest to show ads to people for various services and products.

 

  • Content Marketing

 

The main goal of the content marketing is to reach the customers by using visual, written, and video contents. The content is published on social media, website, and other channels for subtle information and promotion as per the ranking of the keywords as we know content is the king. This is the best way for an advertisement to attract an audience.

 

  • Video Marketing

 

Internet users can turn to sites such as YouTube before they buy a product or service. Digital marketers use various platforms such as TikTok, Instagram, and Facebook videos to run a video marketing campaign. The success of video integration in SEo, broad social media marketing campaigns, and content marketing are part of video marketing. The digital marketing course offers video marketing aspects to reach the audience in a better way.

 

  • Mobile Marketing

 

The students can learn the way to get involved in advertising of services and products through tablets, mobile phones and other smart devices via SMS, websites, in-app notifications, and social media. Mobile marketing helps people identify data with trends, work on mobile analytics, and focus on personalised marketing to accomplish the goals of the business. 

Along with these hireable skills, there are various parts in the curriculum of the digital marketing course because it is a vast and in-depth subject with various layers in it. However, along with the theoretical knowledge a reputed institute guides the students with practical projects and assignments. 

 

Frequently Asked Questions

 

  • What type of practical skills can I gain from the digital marketing course?

 

You will learn the ways to optimise websites, run successful digital campaigns, and analyse data.

 

  • How can I access the course materials?

 

You can access the course materials modules 24/7 as you need. You can download the course module from our website or with the help of our expert team.

 

  • Can I pay my course fee in instalments?

 

Yes, definitely! We offer affordable and flexible payment options to meet your needs.

 

  • Are there exams and quizzes?

 

Yes, we arrange weekly quizzes and examinations to test the knowledge of the students.

 

  • How to register for the course?

 

Well, you can enrol through the website of Weavers Web Academy and download the course module where you will find the details about the course.

 

  • What is the session, and when is the time to start the digital marketing course?

 

Our team offers multiple starting dates. Therefore, feel free to join us any time. 

 

  • Are there any discounts and offers on the course?

 

We offer discounts based on the session needs. You can connect with us for further discussion.

 

  • Can I get any type of demo class before enrolling?

 

Yes, we offer free demo sessions that help you choose our course.

 

  • What is the cost of the digital marketing course?

 

We offer an affordable rate of INR 55,000 for a 6-month course along with the learning materials, certification, and 100% placement guarantee. However, we have some regulations for the students that will be provided to you. You can also pay the amount in instalments.

 

  • Which software and tools are the fruits of this course?

 

After completing the best digital marketing course in Kolkata, you will gain hands-on experience with various tools such as AdWords, Google Analytics, and social media platforms.

 

  • What are the prerequisites for the course?

 

The fundamental computer skills and access to the internet can help you start the course and reach your career goals.

 

  • How often do you update the course?

 

The course is updated as per the needs of the industry on the basis of the latest digital marketing tools and trends.

 

  • What kind of support can I get after completing the course?

 

We offer post-course support, such as networking opportunities and access to updated materials.

 

  • Can you name the kinds of assignments that I will be doing?

You will understand how to create digital marketing strategies, analyse real data sets, and run ad campaigns.

 

  • Can I start the course while working as a full-time employee?

 

Yes, our flexible schedule and online classes can help you create your own pace if you are a working professional. 

 

  • How do you register for the digital marketing course at your institute?

 

To register for the digital marketing course at Weavers Web Solutions, you can call us at 8013104060 or send us an email at enquiry@weaversweb.academy. Feel free to visit our website – https://weaversweb.academy/ to get complete information about various courses including digital marketing courses.

 

Are you Ready to Enrol Yourself in the Course?

 

In the competitive job market, if you want to accomplish your career goals, then choosing the right career course is essential. To become an expert digital marketing executive, dig deep into the sea of knowledge with the divers of Weavers Web Academy. We assure you to grow your career with the help of our experts. What are you thinking? Reach the zenith of the career by connecting with us today!

Transform Your Career with Leading Digital Marketing Institute in Kolkata

In today’s rapidly evolving job market, having digital marketing skills is more than just advantageous. As more and more businesses shift their focus online to boost their reach and connect with a wider audience, the demand for professionals well-versed in online marketing has also soared. So, whether you’re a novice, a seasoned professional looking to upskill, or someone looking to switch careers, digital marketing can up your chances of employability.

That said, just knowing the basics won’t cut it! To truly stand out and excel in the industry, you need in-depth knowledge and hands-on experience. This is where professional digital marketing institutes come in. Enrolling in a leading digital marketing institute in Kolkata allows you to garner in-depth knowledge/ understanding of the latest tools and learn from the best in the industry. Training with the best will up your confidence and turn you into a pro, ready to tackle real-world online marketing challenges. In short, choosing the right institute is the first step to building a successful career in DM.

Why is digital marketing the future?

How many times have you actually gone beyond the first or second page on Google? Chances are that you may have rarely done so, and this is where online marketing is at work. Digital marketers help businesses rank better on searches. But that’s not all they do!

To put it simply, online marketing is all about using digital channels to promote a business – its services and products. Email marketing, content marketing, PPC, and SEO, all come under the gamut of internet marketing. In fact, around 89% of marketers around the globe say that SEO and other digital marketing efforts lead to fruitful results. It allows brands to connect with their target demographics. While that’s the goal of traditional marketing efforts, digital marketing also allows brands to target a more niche audience. The fact that it helps even small and medium-sized businesses to garner attention online and go up against more established businesses is what makes it popular all the more.

Why choose digital marketing as a career?

  • It’s the in-demand thing: According to a LinkedIn report, almost half of the jobs posted on its platform back in 2022 either belonged to online marketing or were from the media domain! This shows the kind of opportunity available for those looking for a career in this industry. In fact, the data shows how businesses, big and small, are always looking for internet marketing professionals, which seriously ups your chances of landing a great gig.

 

  • Variety is the spice of marketing: It’s probably fair to say that almost all businesses these days have at least some kind of digital presence. So digital marketers are tasked with using the different channels at their disposal – each of which warrants its own specialization. Some of the options include Search Engine Optimization, Social Media Marketing, Content Marketing, and more. When you pass out from a digital marketing institute in Kolkata, you may even choose your own niche skill for continued and focused growth.

 

  • Competitive salary and a versatile career: The salary bit almost always depends on experience and skills, and on the niche/ segment of digital marketing you choose to specialize in. That said, nearly all avenues in the domain have a great competitive salary, and there’s plenty of room for growth. That said, you’d also get to work with big and small companies and collaborate with different teams. 

Remote work opportunity: These days, people look to maintain a healthier work-life balance and prefer being around the family. Luckily, with a career in digital marketing, you can do just that! Most digital marketing companies offer a hybrid or a remote working opportunity. So, all you need is a PC/ laptop and a stable internet connection, and you can basically work from anywhere around the globe. 

Why opt for a leading digital marketing institute in Kolkata?

In the ever-evolving world of online marketing, quality education and training are an absolute must. With businesses relying heavily on digital strategies, the demand for skilled professionals is at an all-time high. However, not all digital marketing courses are created equal. Thus, choosing the right institute can make a significant difference in your career trajectory.

A well-established institute offers more than just theoretical knowledge. It offers a comprehensive learning experience that brings in the latest industry insights and blends them with practical, hands-on training. This makes sure that you not only ace online marketing concepts but also get proficient in using real-world tools. At Weavers Web Academy – the best digital marketing institute in Kolkata, we have the finest, industry-vetted digital marketing faculty who bring their industry expertise to the classroom.

Another great advantage of enrolling in a top-notch institute is the tailored/ custom curriculum. It is always best to opt for an institute that offers a robust curriculum – one that evolves with the changing times and the needs of the industry. At Weavers Web Academy, we always make sure that you’re always learning the most up-to-date digital marketing strategies, and this puts us one step ahead of the competition. That is not all! We have a strong industry presence and connections that allow us to offer students excellent opportunities for internships and placements.

Our comprehensive DM course offerings

At Weavers Web Academy, we offer a course crafted to equip everyone with the skills needed to excel in their career. We start with Search Engine Optimization (SEO), where you get to learn all about on-page and off-page SEO. Learn how to optimize business websites, conduct competitor analysis, and leverage the power of web analytics to track and heighten SEO performance. We also teach everything about content marketing, including strategies that drive organic traffic and help build brand authority. Sounds fun, right?

In the Social Media Optimization (SMO) module, we teach people how to boost a brand’s online presence through targeted, effective social media strategies. We also teach how to create and manage campaigns that resonate with audiences. As for our module focused on PPC ads, you’ll learn to master search campaigns, display ads, and campaign creation. We will also train you on YouTube SEO – on how to optimize videos and attract more organic traffic to your channel.

At Weavers Web Academy, we take pride in our industry-best, career-focused, job-oriented course modules that are designed to prepare you for real-life challenges. This is what makes us the best digital marketing institute in Kolkata. While our live projects offer practical knowledge, the doubt-clearing sessions are geared towards making sure that you are never left behind. In fact, to make your journey smoother, we even offer no-cost EMI options.

Hands-on experience and expert faculty

When it comes to learning internet marketing, do you know what truly stands out or what truly makes a difference? Well, theory can’t alone prepare you for the ever-evolving digital marketing space. You’ll have to roll up your sleeves and dive into real-world projects. Why? Well, that’s because the world of digital marketing is never quite the same and Google frequently rolls out updates, and the best way to keep up is only through hands-on experience. At Weavers Web Academy, you’d not just gain theoretical knowledge on SEO, PPC, and SMM, but also get to apply those concepts in practical scenarios that mimic real-world challenges.

Have you ever wondered what sets successful digital marketers apart? It is often their ability to comprehend issues and adapt to the changing marketing trends. This comes from experience, and that’s exactly what our faculty members offer – experience! From live projects that actually replicate marketing campaigns to real-time competitor analysis, we prepare you to face the industry head-on.

But all the training and hard work may prove nothing unless you get mentored by the right people. Students need to learn from people who’ve been in the trenches and know the ins and outs of the digital world. That’s where our faculty members come in! Our expert faculty at Weaves Web Academy aren’t just teachers but seasoned professionals who guide you every step of the way.

Job placement assistance and flexible learning opportunities

When you invest in our digital marketing institute in Kolkata, you’re not just signing up for education or skills but investing in your future. At Weavers Web Academy, we understand how everyone’s learning needs and schedules are different, and that’s why we’ve come up with flexible learning options to suit your needs. Whether you prefer online classes or face-to-face interactions in an offline setting, we’ve got it all.

But what when you’ve completed the course? Well, we’ve figured out that bit as well! Our job placement assistance is one of the best in Kolkata. At Weavers Web Academy, we’re committed to not just teaching you the skills you need but also in helping you land the job of your dreams. Our placement team works tirelessly to connect you with top companies in the industry so that you find a role that best matches your skills and expectations. At Weavers Web Academy, your success is our top priority.

Key takeaway

Enrolling in a leading digital marketing institute in Kolkata is a smart move for anyone who takes their career seriously. At Weavers Web Academy, you don’t invest to gain knowledge but instead to create the foundation to further your career and land your dream job. From amazing course materials to handling hands-on projects, getting trained by the industry’s best faculty, and flexible learning options, Weavers Web Academy does all this and more. We help you with the skills and confidence you need to thrive in today’s competitive job market. But why take our word for it? Check out the tons of positive reviews that we’ve received on Google.

Whether you are fresh out of school and just starting out, or planning to switch careers, our online marketing curriculum is designed keeping everyone’s needs in mind. Once you complete your course, our 360-degree placement assistance will help you bag a role that aligns with your goals.

So why wait? Transform your career with Weavers Web Academy! Registering with our digital marketing course is relatively simple. Call us at 8013104060 or email us at enquiry@weaversweb.academy.

Your journey to success begins right here!